Ethos has released The 100 Most Sustainable Luxury Products list—the first comprehensive list of its kind ranking the most sustainable luxury products of the past year.
The increasing demand for sustainability has led to an uptick in product offerings. But what’s the best of the best? Which products really live up to their promises?
This year, we looked at the most sustainable luxury products across fashion, jewelry, home, and beauty. The first step in identifying the Ethos 100 Most Sustainable Luxury Products was determining a clear and defined set of criteria to rate each of the products on the list. The bare minimum was that all products were ethically made with sustainable materials or ingredients and were entirely cruelty-free.
From there, each product was rated for its adherence to commitments in the following categories: Materials and Ingredients, Labor Standards, Shipping and Packaging Materials, Energy Usage, and Circularity Efforts.
The 5-Star Ranking
To achieve the Ethos 5-Star ranking the product had to show extensive, specific systems in place in all five areas. These brands went above and beyond the basics of each category and are setting themselves apart from their competitors in sustainability efforts and social responsibility initiatives.
These brands are not only embracing sustainable materials and ethical practices across their selections, but they also have effectively engaged in substantial usage of renewable and clean energy, such as commitments to using all wind and solar energy, LEED-certified facilities, and are actively offsetting their carbon emissions.
Circularity is also an important area for sustainability, criteria many brands do not yet have in place. Our 5-Star Brands are participating in circular efforts such as buyback programs, recycling old products and unused materials, and creating new products with the lifecycle in mind.
“This list came to fruition in the same way Ethos did; we knew there were luxury brands building sustainability into their core,” says Jill Ettinger, Ethos co-founder and editorial director. “We started with a clear-cut list of exemplary attributes and built a rating system around it. At the minimum, all products had to be ethically made with sustainable materials or ingredients.” It’s also the first comprehensive sustainable ranking list of its kind to only feature items made without any animal products or animal testing.
“It may sound strange to call the luxury market underserved, but when it comes to sustainability, that’s often the case,” Ettinger says. “The luxury market is valued at more than $5 trillion; that is immense purchasing power and influence. These brands need to shine a greater spotlight on their sustainability efforts. And according to our research, the luxury consumer wants to make the best choices for the planet. To them, sustainability is luxury.”
To celebrate the launch, Ethos is donating 100 trees to its nonprofit partner, The Fruit Tree Planting Foundation. The trees will be planted in Mococa, Brazil in 2022.
“When Ethos approached us about collaborating on one of our groundbreaking fruit tree plantings, we were thrilled to suggest an upcoming initiative to plant 100 life-sustaining trees for low-income families in Brazil later this year,” said Cem Akin, FTPF’s TreeEO. “Through this generous support, generations of families will have cleaner air to breathe and a healthy source of nutrition right in their backyards. We are so grateful to partner with Ethos in supporting sustainable, earth-friendly projects,” Akin said.
See the full list of products below and learn more about each of the items here.

The 100 Most Sustainable Luxury Products of 2021
5 Stars
Gucci Off The Grid Hooded Jacket, $1700
Gucci Off The Grid High Top Tennis 1977, $730
Gucci Cat Organic Denim Jacket, $2,100
Chloé Long-Sleeve Denim Shirt Dress, $1,795
Chloé Fair-trade Scallop-Embroidered Organic Cotton Shirt, $995
Chloé Waterless Laser-Treated and Recycled Stretch Denim Jeans, $795
Stella McCartney Mira Alter Mat Jumpsuit, $1,950
Stella McCartney Aran Stitch Cape, $1,375
Stella McCartney Magnolia Dress, $2,175
Prada Double-Breasted Re-Nylon Gabardine Raincoat, $2,850
Prada Re-Nylon Floral Lace Strapless Dress, $7,200
Prada Re-Nylon Piuma Puffer Jacket, $2,100
Prada Rush Piuma Nylon Sneakers, $995
Prada Wheel Re-Nylon High-Top Sneakers, $1,200
Gucci Bananya Rhyton Sneaker, $890
Stella McCartney Duck Boot, $1,095
Stella McCartney x adidas the OG Stan Smiths, $325
Aether Synthesis Diamond Ring Jacket, $13,898
Aether Ascent Diamond Pendant Necklace, $7,898
Tiffany & Co Victoria Diamond Band Ring, $20,000
Chopard Alpine Eagle Watch, $9,900
Panerai Submersible Mike Horn, $40,000
Brilliant Earth Gold and Diamond Tennis Bracelet, $4,490
Brilliant Earth Olivetta Diamond Eternity Ring, $2,990
Aesop Vitamin C for Day and Night Bundle, $240
Seed to Skin Molecular Cell Regeneration Complex, $154
Seed to Skin Natural Room Diffuser, $80
Sana Jardin Tiger by Her Side Parfum, $145
Susanne Kaufmann Mallow Blossom Bubble Bath, $70
Susanne Kaufmann Nutrient Concentrate Skin Smoothing, $156

4 Stars
Gabriela Hearst Camilla Balloon-Sleeve Linen Shirt, $1,190
Karl Lagerfeld KARL X AMBER VALLETTA Folded Cactus Leather Tote, $432
Zimmermann Estelle Spliced Linen Midi Dress, $950
Marques Almeida Lilac Oyster Dress, $633
Versace Trésor De La Mer Print Shirt, $950
Von Holzhausen Large Shopper, $495
Von Holzhausen Shoulder Bag, $450
CO Oversized V-Neck Dress In Organic Linen, $1,495
Cartier Etincelle De Cartier Engagement Ring, $3,100
Rolex Cosmograph Daytona, $41,000
Vrai Iconic Stud Diamond Earrings, $1,100
Vrai Illuminate Bracelet, $38,000
Miadonna Marilyn Accented Wedding Ring, $2,538
De Beers Portraits of Nature by De Beers, Knysna Chameleon Medal, Inquire for Price
Van Cleef & Arpels Olympia Bracelet, $201,000
Bertazzoni Induction Range Oven, $6,100
Miele Refrigerator KFNF 9955 iDE, $7,099
Le Labo Santal 26 Candle, $485
Astep Candela Light, $572
Boll & Branch Linen Sheets, $288
Boll & Branch Spa Towel Set, $108
Costa Brazil Vela Candle, $165
Le Labo Thé Noir 29 Eau de Parfum, $285
Veronique Gabai Jasmin de Minuit Parfum, $260
Veronique Gabai Sunshine Face Oil, $110
Vintners Daughter The Signature Set, $410
Rahua Healthy Microbiome Scalp Set, $148
African Botanics Le Vert Tranquil Green Clay Soak, $350
African Botanics Terre Noire Elixir Supreme, $300
Costa Brazil SOL Body Oil, $98

3 Stars
Bethany Williams Upcycled Printed Flared Detachable Trousers, $1339
Bethany Williams Woven Holster Organic Cotton Shirt, $1417
Ksenia Schnaider Reworked Denim Blazer, $900
Herve Leger Recycled Stretch-Jersey and Ribbed-Knit Dress, $980
CAES VEGEA Leather Look Trousers, $522
Yvonne S Queen Victoria Ruffled Printed Linen Midi Dress, $795
Casadei Les Pois, $1,235
Piferi Brown Merlin 100 Ankle Boots, $555
Piferi Blue Tania 85 Square Toe Pumps, $625
Marzeri Rasa Brown Faux Croc Cork Leather Pumps, $375
Coyuchi Organic Linen Bed Sheets, $548
Pottery Barn Dream-Brushed Comforter, $159
Pottery Barn Reclaimed Wood Dining Table, $1,899
Pottery Barn Reclaimed Wood Coffee Table, $799
Brooklyn Copper 9.5 inch Saute, $480
Brooklyn Copper 10-qt Large Casserole, $775
Villeroy & Boch Medina 64-piece Flatware Set, $600
May Lindstrom The Blue Cocoon, $180
Augustinus Bader The Rich Cream, $265
Augustinus Bader The Essence, $85
Tata Harper Boosted Contouring Serum, $315
Tata Harper Clarifying Moisturizer, $120
La Boucher Rogue Refillable Eyeshadow, $100
La Boucher Rogue Refillable LipStick + Case, $110
Kahina Moisturizer Cream, $105

2 Stars
Joanna Ortiz Native Tribes Dress, $1,450
Lisa Marie Fernandez Arden Plaid Ruffle One-Shoulder Linen Maxi Dress, $795
House of Fluff Cow Print Classic “Vintage Style” Midi Coat, $700
Sylven Cassidy Boot, $250
Octavia Elizabeth Nesting Gem 18-karat Gold Diamond Necklace, $675
Foundrae Dream 18-karat Recycled Gold Diamond Necklace, $7,200
Stephen Webster Recycled 18-karat White Gold Diamond Earrings, $11,950
From the Source Mixed Modular Apple Skin Leather Sofa, $6,585
Burke Decor Recycled Wine Bottle Chandelier, $2,173
Itemerie White Wine Glasses, $122
Tourron Earthen Clay Dinner Plate, $39
Kessy Beldi Glassware, $55
Shades of Green Clear Bubble Glass, $66
Saatva Memory Foam Queen Mattress, $1,899
Saatva Queen Mattress Topper, $330
Curio Glass Vase, $280
Kypris Beauty Cerulean Soothing Hydration Recovery Mask, $210
